What's Up Down in the Basement

The Basement – A Modern Day Marketplace

The Basement is the underground marketplace at 50 South Virginia Street and it’s the must-stop destination in downtown Reno. Seriously, you have to see the space to believe how the basement of the historic 1932 U.S. Post Office building was transformed into a gorgeous space filled with local retailers offering everything from home décor and jewelry to coffee and cocktails.

Experience a unique shopping experience at The Basement in downtown Reno

Beautiful Bearded Man – Barbershop and Nail Lounge

You are sure to leave feeling your best when you visit Beautiful Bearded Man. Their barbershop specializes in traditional techniques for quality hair cuts and shaves. Men and women can schedule a manicure or pedicure at the Nail Lounge. With several treatments to choose from, you can opt for something simple or a truly pampering experience.

Replenish Refillery & Gift

As Reno’s first low-waste store and gift shop, Replenish Refillery & Gift is dedicated to offering a wide assortment of organic, natural, sustainable and plastic-free alternatives for everyday items. Bring in your used, clean bath, body and kitchen containers to refill with liquid or powdered products to reduce waste. Replenish Refillery & Gift also supports local makers like Wiley Body, Pipit & Finch and Ebb & Flow.

Vida Coffee

Find a delicious selection of specialty coffee drinks, artisan teas, pastries and more at Vida Coffee, a coffee shop with an industrial-inspired style. The inviting atmosphere is the perfect spot to enjoy a cup of coffee or grab a cup to go and continue exploring the space.

Seven Troughs Speakeasy

At Seven Troughs Speakeasy, locally sourced ingredients meet mid-19th-century fermentation and distillation processes to concoct high-quality spirits. You can enjoy a wide variety of cocktails made with Seven Troughs Distillery’s craft moonshine, rum, vodka, gin and whiskey alongside upscale American bar food. This speakeasy also provides tasting tours so you can try out all of their amazing creations.


Make your way to Escape for a multisensory fitness experience. They offer an eccentric way to stay active through empowering and strengthening boxing and cycling classes set in a dimly lit studio. After being wowed by the sleek décor and mesmerizing lighting, you’ll sweat to heart-pounding music and leave all your problems behind.

Mo, Jo & Zoe

Mo, Jo & Zoe is a woman-owned boutique that offers a variety of affordable, chic clothing and accessories. Shop for home goods, greeting cards and other gifts that are perfect for yourself or a loved one. You can find Mo, Jo & Zoe’s other location in downtown Truckee.


This counter-service restaurant serves bowls, sandwiches and acai bowls. Freshies focuses on serving good food with healthy and fresh ingredients. The dishes and ingredients change seasonally based on what will create the most flavorful meals in a friendly, quick-service environment.

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