RSCVA Joins American Society of Association Executives in Strategic Partnership


Reno-Sparks Convention and Visitors Authority  has joined ASAE’s group of Alliance Partners in the Strategic Partner category. This program provides the industry partner community with opportunities to align itself with ASAE and the association industry through customized marketing platforms.


"We are excited to have RSCVA as a Strategic partner,” said ASAE President and CEO John H. Graham IV, CAE. “Reno is quickly becoming a popular destination for association meetings and events, and this new partnership gives Reno a great opportunity to raise awareness with the association professionals who are looking for a great place to host their next event."


“All of us at Reno Tahoe USA are delighted to be joining ASAE as a Strategic Partner in 2012,” according to Christopher Baum, president and CEO of the Reno-Sparks Convention & Visitors Authority. “The Reno/Sparks/North Lake Tahoe region is one of America’s best kept destination secrets, and we look forward to working closely with the ASAE team to help make sure that Reno Tahoe USA starts getting its due as a truly affordable area with incredible natural beauty, top quality convention facilities, world class meeting hotels and almost unlimited activities and attractions.”


The Strategic Partnership offers industry partners the opportunity to help build and maintain year-round relationships with ASAE members and the association community across the nation. For more information about the ASAE Alliance, please visit ASAE or contact Dan Melesurgo at


MEDIA CONTACT: Sabrina Kidwai,, 202-326-9505.